Ensmile
SEM Case Study
Ensmile has consistently set high standards in dental healthcare, not only in Pakistan but across the world. A state-of-the-art Invisible Aligner manufacures and Clinic, the team provides the finest quality of dental aligners with top-notch services and treatments.
They provide world-class Clear Aligners treatment to each patient, by blending advanced procedures with a relaxing atmosphere, which alleviates the problems faced by patients while keeping them informed and comfortable at every step.
They decided to partner with Digi for search engine marketing through which they wished to boost their business and drive qualified leads through PPC campaigns.
Our Challenges
Clear Aligners industry
Helping them gain a better foothold in the Clear Aligners industry and establishing Ensmile as a credible and expert brand for Clear Aligners services in Pakistan as we as across the globe.
Treatment and Services
Their patients were unable to reach out to them through the website to book appointments or access the information regarding their treatment and services.
Boost Conversions
To drive qualified leads through a well-strategized PPC campaign which will also increase traffic to the websites, which in turn will boost conversions.
Aligners Sector
The dental Aligner sector in Pakistan has been on a steady rise in the past few years; therefore, Ensmile was facing fierce competition for online visibility and needed an edge to get them to the top of the search engine list.
Solutions
Two-Fold Solution
We came up with a two-fold solution, where the first part was all about getting the natural and paid search channels working together and support each other, ensuring that Google Adwords was able to perform optimally in an extremely competitive marketplace where the CPC was high
Online audience’s
The second part was to understand the online audience’s behaviour and search pattern, pertaining to their journey of choosing a dentist on the digital platforms.
Intelligent Strategy
Our expert marketers came up with an intelligent strategy to target the premium locations that popped up through our research, based on search patterns and patient inquiries.
Result
Appointment Bookings
There was a 73% rise in appointment bookings through their website after the campaign was successfully executed.
Advertisements
There was also a whopping 62% rise in the revenue as more and more leads were driven through paid advertisements.
Aligners Cases
Ensmile Received 130+ Aligners cases in a month.
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"DenRoi is a game-changer for our dental practice. Their marketing expertise has led to significant growth, bringing in new patients and increased revenue. Undoubtedly the best dental marketing agency!"
"DenRoi's expertise in dental marketing has revolutionized our aligner business, driving remarkable growth. Their unique strategies and online optimization have been instrumental in our success in the competitive dental industry."
"Dave Hancin, VP of Business Affairs, Americas, praises DenRoi as a dental marketing game-changer, citing their exceptional expertise and impactful growth strategies for reaching a wider customer base."
"Our partnership with DenRoi has been exceptional, resulting in remarkable practice growth. For a dental marketing agency that truly makes a difference, DenRoi is the top choice. We're extremely pleased with their outstanding results!"