Ensmile
SEM Case Study


Ensmile has consistently set high standards in dental healthcare, not only in Pakistan but across the world. A state-of-the-art Invisible Aligner manufacures and Clinic, the team provides the finest quality of dental aligners with top-notch services and treatments.

They provide world-class Clear Aligners treatment to each patient, by blending advanced procedures with a relaxing atmosphere, which alleviates the problems faced by patients while keeping them informed and comfortable at every step.

They decided to partner with Digi for search engine marketing through which they wished to boost their business and drive qualified leads through PPC campaigns.
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Our Challenges

Clear Aligners industry

Helping them gain a better foothold in the Clear Aligners industry and establishing Ensmile as a credible and expert brand for Clear Aligners services in Pakistan as we as across the globe.

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Treatment and Services

Their patients were unable to reach out to them through the website to book appointments or access the information regarding their treatment and services.

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Boost Conversions

To drive qualified leads through a well-strategized PPC campaign which will also increase traffic to the websites, which in turn will boost conversions.

Aligners Sector

The dental Aligner sector in Pakistan has been on a steady rise in the past few years; therefore, Ensmile was facing fierce competition for online visibility and needed an edge to get them to the top of the search engine list.

Solutions

Two-Fold Solution

We came up with a two-fold solution, where the first part was all about getting the natural and paid search channels working together and support each other, ensuring that Google Adwords was able to perform optimally in an extremely competitive marketplace where the CPC was high

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Online audience’s

The second part was to understand the online audience’s behaviour and search pattern, pertaining to their journey of choosing a dentist on the digital platforms.

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Intelligent Strategy

Our expert marketers came up with an intelligent strategy to target the premium locations that popped up through our research, based on search patterns and patient inquiries.

Result

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Appointment Bookings

There was a 73% rise in appointment bookings through their website after the campaign was successfully executed.

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Advertisements

There was also a whopping 62% rise in the revenue as more and more leads were driven through paid advertisements.

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Aligners Cases

Ensmile Received 130+ Aligners cases in a month.

Pedro

"DenRoi's dental marketing expertise is exceptional, driving significant business growth. Their knowledgeable and committed team sets them apart as the best dental marketing agency. Look no further than DenRoi!"

Pedro Chief Executive Director in Simplicity Aligners
Ian

"DenRoi is a game-changer for our dental practice. Their marketing expertise has led to significant growth, bringing in new patients and increased revenue. Undoubtedly the best dental marketing agency!"

Ian Founder at Bitesoft Co
gohar

"DenRoi's expertise in dental marketing has revolutionized our aligner business, driving remarkable growth. Their unique strategies and online optimization have been instrumental in our success in the competitive dental industry."

Rehman Gohar Founder & CEO at Ensmile
dave

"Dave Hancin, VP of Business Affairs, Americas, praises DenRoi as a dental marketing game-changer, citing their exceptional expertise and impactful growth strategies for reaching a wider customer base."

Dave Hancin
Vice President of Business Affairs, The Americas
Bobby

"Our partnership with DenRoi has been exceptional, resulting in remarkable practice growth. For a dental marketing agency that truly makes a difference, DenRoi is the top choice. We're extremely pleased with their outstanding results!"

Bobby Chagger
Principal Dentist and Owner
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